I bought this because its hard to find an all natural amino supplement and this one is just straight aminos, no other ingredient. I was hesitant at first because of all the bad reviews about the taste, and that messed me up when it arrived because my anticipation of the bad taste was so great that I almost threw up the minute I put it into my mouth. After swallowing however, i realized that it wasn't that bad, really actually quite painless. Sure, it doesn't taste good, but by all means is it acceptable and when mixed into a small glass of cranberry juice I can down it in one shot and barely taste it at all. I tried to mix it into a protein shake and that was a bad idea, it really did alter the flavor of my normally delicious shake. I decided going forward i would need to take it in small shots and just get it down and done with. I also tried blending it with cranberry juice in the blender...horrible idea. The amino acid powder does not mix....at all, it just has zero ability to mix with liquid so it foamed up in the blender and became this aerated foam blob. The juice settled at the bottom and contained zero amino powder since the powder had separated into the foam at the top. So, my suggestion is to just lightly hand mix the powder into some juice and shoot it down quick and easy. If you can handle that then I highly recommend this product, great quality and no extra B.S. ingredients - just Aminos!Update 10/29/2013 - Its been a couple months since i bought this and I still have about half the bottle left. It became harder and harder to put down, after weeks of drinking the stuff it really started to gross me out. I wont be able to finish the product and i wont be purchasing it again as I've developed a gag reflect to it. I wanted to like it and the taste really wasn't THAT bad at first...i just cant stand it anymore and its become to hard to get down. My GF cant even look at the stuff.